Entrepreneurship as an Endurance Sport With Steven Pivnik

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Steven Pivnik is the Founder and CEO of AIP Advisory, a diverse network of professional advisors dedicated to client-centered planning principles and practices. He brings a wealth of experience garnered over 27 years as the Founder and CEO and, subsequently, Executive Chairman of The Binary Tree, an international technology company. Under his leadership, the company flourished to encompass 200 employees before achieving a successful exit. With AIP Advisory, Acresis, and the Inc. CEO Project, Steven leverages his global enterprise experience and past ventures to guide founders and leaders to success. In his recent book, Built to Finish, Steven shares insights from his experiences in triathlons, mountaineering, and ultramarathons, offering valuable lessons for long-term personal and professional success.


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Here’s a glimpse of what you’ll learn: 

  • Steven Pivnik discusses Built to Finish and the inspiration behind the book 
  • What motivated Steven to participate in endurance sports?
  • How Steven prepared for his first Iron Man competition
  • Measuring and optimizing business performance
  • Steven’s childhood journey from Odesa, Ukraine to Brooklyn, NY to entrepreneurship
  • Binary Tree: what is it, and why was it a successful business?
  • Focusing on business development and scaling
  • Connecting the endurance mindset with personal and career experiences
  • Steven’s advice for overcoming self-doubt to achieve success
  • Various types of advisory groups and coaching

In this episode…

In entrepreneurship, the journey from ideation to success is often likened to an endurance sport — a grueling yet rewarding endeavor that demands perseverance, resilience, and unwavering determination. How can you adopt and apply an endurance mindset to navigate a journey toward success?

The endurance mindset extends beyond physical challenges to encompass personal and career experiences. Veteran businessman Steven Pivnik's entrepreneurial journey exemplifies the necessity of perseverance, adaptability, and mental fortitude in overcoming business challenges. Self-doubt, a common adversary in sports and entrepreneurship, can be conquered by seeking guidance from mentors and peers. Just as athletes rely on coaches and fellow competitors for support, entrepreneurs can benefit from advisory groups and coaching services, which offer invaluable insights, mentorship, and networking opportunities crucial for growth.

In this engaging episode of The Cyber Business Podcast, Matthew Connor sits down with Steven Pivnik, Founder and CEO of AIP Advisory, to explore the parallels between entrepreneurship and endurance sports. Steven shares insights from his book, Built to Finish, revealing his inspiration behind participating in endurance sports and his remarkable journey from migrating from Ukraine to embracing entrepreneurship. Additionally, he offers valuable advice on overcoming self-doubt and achieving success in both personal and professional endeavors.

Resources mentioned in this episode:

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